FOR IMMEDIATE RELEASE

Sales Star Networks Rebrands as Match Engine, Marking a New Era in Intelligent Demand and Precision Matching

Lakewood, CO – March 29, 2026 – Sales Star Networks, a leader in connecting ready-to-buy customers with trusted service providers since 2004, today announced its official rebrand to Match Engine, reflecting the company’s evolution into an advanced, intelligence-driven demand and precision matching platform.

The new name represents a strategic advancement in how the company captures, qualifies, and aligns ready-to-buy customers with service providers across secure document shredding, document scanning and digital transformation, electronics recycling and IT asset disposition (ITAD), and medical waste and sharps disposal.

While the name has changed, the company’s mission remains unchanged, connecting ready-to-buy customers with the right service providers at the exact moment they are prepared to make a decision.

Today’s service landscape is more competitive, more data-driven, and more complex than ever. Buyers expect speed, precision, and alignment. Providers demand efficiency, predictability, and measurable return on investment.

Match Engine was built to meet that moment.

By integrating advanced demand intelligence, proprietary AI-powered matching algorithms, and a seasoned presales consulting team, the platform delivers verified, sales-ready opportunities designed to improve close rates and accelerate revenue growth.

“This is not a cosmetic rebrand, it’s a declaration of where our industry is going,” said Melinda Powelson, CEO of Match Engine. “For years, demand generation has been measured by volume. We believe it should be measured by outcomes. Match Engine represents the intelligence, precision, and accountability required to deliver ready-to-buy customers, not just leads. We’ve built an engine that aligns the right customer with the right provider at the right moment, and that alignment changes everything for sales performance. Match Engine represents the AI-powered intelligence layer we’ve built to deliver better-fit buyers, stronger alignment, and more predictable growth for the service providers we support. We are not changing our commitment, we are strengthening it.”

Built for Today’s Demand Environment

Over the past several years, the company has invested significantly in advanced demand intelligence, proprietary matching technology, and an experienced presales consulting team to enhance lead quality and conversion performance.

Match Engine combines:

  • AI-driven Demand Intelligence
  • Real-time buyer behavioral and intent analysis
  • Real service experts providing Human Intelligence for buyer verification and qualification
  • Precision matching based on service scope, geography, capacity, and readiness to engage a provider

The result is a consistent flow of bottom-of-funnel, sales-ready opportunities designed to improve close rates, shorten sales cycles, and reduce wasted sales effort for providers.

Continuity Across a Trusted Brand Family

Match Engine continues to power its established portfolio of industry-leading brands:

  • Shred Nations
  • Record Nations
  • ShredTronics
  • Medical Waste Pros

These brands will continue operating as they always have, serving customers and service providers with the same focus, relationships, and results that have defined the company since 2004.

The rebrand does not alter existing partnerships, services, or commitments. Instead, it reflects the enhanced capabilities now driving the platform behind the scenes.

Better Matches. Better Outcomes

Match Engine is designed around a singular belief: better alignment between buyer and provider produces better business outcomes for both.

By delivering verified, bottom-of-funnel demand with defined scope and immediate intent, Match Engine enables service providers to focus on closing business rather than prospecting for it, improving efficiency and driving scalable growth.

“Match Engine captures who we have become,” added Powelson. “It reflects our evolution from a marketplace network into a precision demand and matching platform built to serve the next generation of growth for our customers and partners. Growth should not depend on chasing unqualified inquiries or hoping projects materialize,” added Powelson. “Our responsibility is to deliver demand that is actionable, aligned, and ready to convert. That’s the future of demand generation, and we are building it.”

For more information, visit www.matchengine.com.

About Match Engine

Founded in 2004 (formerly Sales Star Networks), Match Engine is an AI-powered, human-verified demand and precision-matching platform that connects ready-to-buy customers with trusted service providers in secure document shredding, document scanning and digital transformation, electronics recycling and ITAD, and medical waste disposal. By combining advanced technology with presales expertise, Match Engine delivers bottom-of-funnel opportunities that drive higher conversion rates and predictable revenue growth for partners across North America.

Press Contact:
Olivia Medina
Match Engine
omedina@matchengine.com